Reigniting the Magic

Data2Profit is almost 5! As I look back, I can’t help but reflect on what a journey it’s been! Over the years, I’ve had the privilege of working my magic with various businesses across all kinds of industries. But I realize every client has three things in common.

  1. Someone finally admitted they needed help because they weren’t satisfied with how things were.

  2. They realized they needed better, new information to drive performance and profits.

  3. Leadership recognized they did not have the people and skills to “do the thing.”

 A friend recently shared that most new businesses take a while to figure out what their business should be. That was certainly true for me! The variety of challenges I’ve tackled reflects my own discovery and how I became the Data Magician.

  • Turning raw data into growth-driving insights for a seed supplier. New perspectives on their distributor and customer purchase behavior revealed strategies to drive sales.

  • Creating new information that showed why a large homebuilder was generating less profit on higher sales and consistently missing cash forecasts.

  • Providing several companies with fractional Chief Financial Officer (CFO) services, running the gamut from cleaning up accounting messes to strategic planning. 

But here’s what’s exciting: Data2Profit is at a defining moment. As your Data Magician, my joy lies in simplifying the complex. And business data can be really complex!  Let’s face it; you might not like looking at your numbers and may not understand them as much as you should. It’s a vulnerable confession, and I understand your challenge of juggling multiple executive roles AND trying to be a CFO. To show how we can help, I’m excited to reveal our service strategy, which is boiled down to a very simple approach: Fix. Know, Grow.

 Fix Your Accounting & Data Challenges

 We make sure your accounting transactions are accurately recorded, and your business data is complete, clear, current, and correct. Let’s get your foundation fixed. “Garbage In, Garbage Out” is a real thing. Bad data and accounting transactions lead to bad decisions.

 Here's the thing: we're not afraid to tackle the stuff others shy away from. We know that dealing with numbers can sometimes make business owners freeze because it’s overwhelming. But with our hands-on approach and a network of other experts, we're here to help you break free from that paralysis. Our mission is to make financial assistance affordable and accessible. We've got your back!

Know Your Financials and Other Business Results   

We give you a crystal-clear view of your business. It’s one thing to know WHAT your results are. It’s quite another to know WHY? And more important, WHAT’S NEXT? We dive into your data and work on a granular level to create new information. You get straightforward, easy-to-understand insights about your sales and profits and what drove them.

But here’s where it gets exciting. We take under-utilized operational data and turn it into game-changing discoveries that spark innovation and bring in profits. Oh, and another secret: financial statements never tell you the whole story. That's why coaching you on what they do and don't reveal is a vital part of our mission. We're here to guide you and give you the inside scoop on the data you should keep a close eye on. It's going to make a big difference for your business.

Grow Your Sales, Profits, and Personal Wealth

At Data2Profit, we're not just about numbers; we want to help grow your business to achieve your post-work lifestyle! Every decision you make creates data that shows up in accounting reports, your bank account (or not!), tax payments, and, ultimately, your personal wealth.

We’re here to help you make sense of your numbers. They can be guideposts on your journey, pointing you in the right direction. But without future-focused guidance on how to use them, you can find yourself surrounded by numbers but starving for information. Let us show you how to use them to drive consistent growth.

And if you need help in funding that growth, we have unique resources that may be able to help that as well!

In the coming months, I invite you to peek behind the Data2Profit curtain with our “Magic Revealed” newsletter. I will show you what’s up my sleeve and how to demystify and use your data.

So, are you ready to unleash the magic in your business finances? Let Data2Profit be your trusted guide. Together, we'll embark on a journey of growth, profitability, and unrivaled success!

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WHY EVERY BUSINESS NEEDS A CFO

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Even the Cost of Dirty Deeds Has Soared!